The concept of a “meme”, a virally-transmitted cultural symbol, is prevalent across all of the developed world, but the actual word “meme” hasn’t gone viral much past the US. A meme is a piece of content (catch phrase, photo, song, prank, trend, etc) that has grown in popularity through our modern-day “word-of-mouth” ecosystem, the web. The term “meme” has crept into American pop culture thanks to social media and most everyone knows the word. Here in the UK, I heard the ter